Social media marketing means using social media to make ads for businesses. There are lots of different jobs you can do in this field. You create and share ads on platforms like Facebook or Instagram to help businesses get noticed.
Social media marketing manager
Earnings Overview: ₹ 4,16,560
Key Duties:
A social media marketing manager talks to people who use social media for a company. They make plans to make more people know about the company online. I’m great at chatting with folks, coming up with cool ideas, staying tidy, and knowing all about social media stuff.
Social media marketing managers have the following roles and duties:
- Running the company’s social media accounts.
- Looking at what’s happening on social media and joining in.
- Keeping an eye on what customers are saying and responding.
- Watching what competitors are doing on social media.
- Starting ad campaigns to get more people interested in the business.
- Helping our team learn how to use social media effectively.
- Finding ways to get more people to like, comment, and follow us on social media.
Social media marketing executive
Earnings Overview: ₹ 3,08,842 per year
Key Duties:
A social media marketing person works hard to keep a company visible online. They make posts and ads for the company’s social media pages, plan promotions, and check how the company is doing online. They spend a lot of time managing the company’s activities on different social media sites.So, they’re really involved in everything to do with social media.
Social media marketing executives have the following roles and duties:
- Making company pages on social media better so more people see them.
- Coming up with plans and doing research to figure out what works best.
- Making and sharing posts every day to connect with customers.
- Planning when to post stuff and what to post.
- Working with different parts of the company to keep a good image.
- Figuring out how to get more people to notice us on social media.
- Looking at trends, what our competitors are doing, and our own marketing to see what’s working.
Social media marketing analyst
Earnings Overview: ₹ 3,08,842 per year
Key Duties:
In this job, you’ll be watching how your client is doing on social media. As a social media marketing analyst, you’ll work with different teams to see what’s going well and what’s not. You’ll check out the content and help figure out what’s popular. Being up-to-date on what’s hot in marketing and social media will really help you rock this job.
Social media marketing analyst have the following roles and duties:
- Figuring out how much a company’s brand is worth on social media by looking closely at what they’re doing.
- Checking out what marketing stuff they’re doing online and seeing how well it’s working, then suggesting ways they could do better.
- Seeing how social media affects other ways a company advertises online.
- Talking about tools that can help us study things better.
- Working together with the digital analytics team to figure out the best ways to study and show what’s going on.
- Running social media campaigns and making sure we have goals to aim for.
- Coming up with plans for what to post online and who we’re talking to.
Social media marketing specialist
Earnings Overview: ₹ 3,08,842 per year
Key Duties:
If you know a lot about social media and are good at analyzing and coming up with creative ideas, you could become a social media marketing specialist. That means you’d be in charge of making plans for social media, making social media better, and making more people know about a brand. If you’ve done this job for a while and have shown you can lead a team, you could make more money doing it.
Social media marketing specialist have the following roles and duties:
- Making and looking after different social media plans.
- Talking to clients to stay updated on schedules, reports, analysis, and money stuff.
- Keeping an eye on and making ad words better for more likes and clicks.
- Planning and doing marketing stuff using research on competitors and who’s watching.
Social media marketing coordinator
Earnings Overview: ₹ 2,20,152 per year
Key Duties:
A social media marketing coordinator handles all the stuff a company needs to do on social media every day. They juggle lots of different jobs and make sure everything gets done on time. They’re in charge of making sure the company looks good on social media and they work with other teams to create and share content. They talk to different groups of people and try to make our marketing strategies and campaigns better.
Social media marketing coordinator have the following roles and duties:
- Posting stuff every day on social media.
- Helping hire new people by working with HR.
- Watching over different marketing jobs.
- Making sure sales plans happen with the sales team.
- Checking on office stuff to make social media better.
- Making and doing plans for social media.
Paid marketing specialist
Earnings Overview: ₹ 5,02,314 per year
Key Duties:
If you know a bunch about social media and you’re great at thinking up creative ideas, you could be a social media marketing specialist. That means you’d be the one making cool plans for social media, improving how it works, and getting more folks to know about a brand. If you’ve been doing this job for a bit and you’ve proven you can lead a team, you could end up making more money.
Paid marketing specialist have the following roles and duties:
- Making current online ads better for new clients.
- Finding the best words people search for online.
- Improving online ads to get more clicks and sales while spending less money.
- Testing different web pages and ad words to see which ones work best.
- Checking out what other companies are doing online and making our ads better.
- Changing plans to make more money.
- Making reports every day, week, month, and year about how our ads are doing on Facebook, Twitter, etc.
- Making sure people see our ads on Facebook, Twitter, etc., at the right times.
Social media marketing copywriter
Earnings Overview: ₹ 3,08,842 per year
Key Duties:
If you enjoy writing and are good with words, being a social media copywriter might be your thing. You’d create posts to make people interested in a company or what it sells. To land this job, you might need a degree in English, marketing, journalism, or communications.
Social media marketing copywriter have the following roles and duties:
- Coming up with cool and helpful stuff for different social media sites.
- Checking and fixing writing to make sure it’s good enough.
- Working with design, creative, marketing, and legal teams to make content.
- Making sure all the stuff we make follows the rules and looks like it’s from us.
Social media marketing associate
Earnings Overview: ₹ 3,08,842 per year
Key Duties:
Social media marketing associates help companies make more money using social media. They manage the company’s social media accounts and come up with new ideas to tell people about the brand. They also work with other marketing teams, both inside and outside the company, to reach their goals using social media.
Social media marketing associate have the following roles and duties:
- Handling different social media accounts for a company.
- Making and taking care of pages and profiles on social media sites.
- Running social media ad campaigns and making reports about them.
- Looking at videos, website stuff, and ads to make sure they follow the rules.
- Planning and setting up online events like workshops and webinars to advertise the company on social media.
Also Read: The Impact of Social Media Marketing on Brand Awareness and Engagement
Conclusion
Social media marketing has many different jobs you can do. You can create posts, check out data, chat with people online, or plan strategies. The internet is always changing, so there’s always something new to do. If you keep learning and stay flexible, you can have a really cool job and grow in your career.
FAQs
What are the different jobs in social media marketing?
- There’s social media management, where you handle a company’s social accounts.
- Content creation is about making cool stuff for social media.
- Data analysis means looking at numbers to see what’s working.
- Influencer marketing is working with famous people to promote stuff.
- Digital advertising is about paid ads on social media.
What skills do I need for a social media job?
- You need to talk well and write good stuff.
- It’s helpful to be good with numbers and understand what they mean.
- Being creative helps you make interesting things.
- You should know your way around social media and tech stuff.
- It’s important to keep learning about new social media stuff.
How can I get started in social media work?
- Try internships or small jobs to learn.
- Make a collection of your work to show others.
- Keep up with what’s happening in social media.
- Talk to people already doing the job.
- Maybe take classes or get certificates in marketing or media.
What are the chances to grow in social media jobs?
- More and more businesses want social media help, so there are lots of jobs.
- If you get good, you can become a boss or manager.
- Focusing on certain areas like working with famous people can lead to new opportunities.
- Some people start their own business or work for themselves.
What are the hard parts of working in social media?
- The rules on social media change a lot.
- Sometimes you have to deal with unhappy people or fix problems.
- You need to balance being creative with getting results.
- It can be fast and stressful, so you need to take care of yourself.
- You have to think about what’s right and wrong, like being honest with people.